Here’s a clip from our upcoming podcast with Josh Ehmke (One Claim Solution) where he talks about how he got his start helping restoration companies getting paid. “Had a buddy in this industry, in the restoration industry that was having some problems with his company and collecting on some of their files, and he goes, […]
Category: Mold Remediation Marketing
How Larry Cooper (The Experience Convention & Trade Show) got his start in the restoration industry
Here’s a clip from our recent podcast with Larry Cooper (The Experience Convention & Trade Show) where he talks about how he got his start in the restoration industry, IICRC, The Experience and much more. Ben: And I’m smiling a little bit today because I’m very excited about our episode. We are going to be […]
Why video content is so important for your restoration business
Attention is the biggest commodity at the moment. And videos are one of the best ways to get that attention, especially social media. People are more likely to remember content they see from a video vs a graphic or text. So what video content should you up with? Just document jobs (before and after), videos […]
What you need to know about “The Experience Conference”, May 8-10 in Ft. Lauderdale
Here’s a clip from our recent podcast with Larry Cooper (The Experience Convention & Trade Show) where he breaks down what to expect at the upcoming “The Experience Convention & Trade Show”. “We do 4 Tracks of Education, and that starts on the 8th, it’s on the 9th and 10th. So, Cleaning, Restoration and Remediation, […]
Podcast Replay: Larry Cooper (The Experience Convention & Trade Show)
Here’s a podcast replay with Larry Cooper (The Experience Convention & Trade Show). He is an industry Legend, with over 50 years of experience in the restoration and cleaning industry, a Former president of the IICRC, founder of the Experience Convention and trade show and developer of the S500, S520, S100 and S300. Also, if […]
How To Use Google Business to Drive Leads (Restoration & Remediation)
Check out this recent article “How to Use Google My Business to Drive Leads” in Restoration & Remediation written by Ironclad’s very own Benjamin Ricciardi. It includes some good tips from the vicinity update, an action plan and getting reviews. Click on the link to read the article here https://rb.gy/nox0lj #restorationcontractor #restorationservices #waterdamage #mold #iicrc #waterfiremold #moldremediation #firedamagerestoration #waterdamagerestoration #moldtesting #marketing #SEO #digitalmarketing #webdesign Benjamin RicciardiBenjamin Ricciardi is the […]
Hiring Tips
Having trouble finding employees? Here’s a clip from our recent podcast with Michelle Blevins from C&R Magazine where she talks about common mistakes restoration companies do when they have a hard time finding employees. But she also gives some very simple tips on how to find employees. ‘You can’t keep putting ads on Indeed and […]
Stop worrying about the clicks
Here’s a clip from our recent podcast with Michelle Blevins from C&R Magazine where she talks about restoration companies putting too much emphasis on the clicks to their website or social media. This is just a small part of the bigger picture. “I think it’s also, which I know, you know as a marketer, I […]
Never buy social media followers
It may be very tempting to buy social media followers but it will not benefit your business in any way. If you did buy followers and want to boost Facebook ads for example, you will just be wasting money showing your ads to people who don’t give 2 sh**ts about your business anyway. Just focus […]
How to leverage social media
Here are some Do’s and Don’ts tips when it comes to social media. ❎ Don’t use stock photos (let’s keep it real people), don’t make it your personal page (once in a while is fine though), and don’t keep on asking them to “Call You Today” (you need to give them a reason). ✅ Do’s […]