Here’s a clip from our recent podcast with Zach Garrett from Liftify where he talks about getting Google reviews vs other platforms like Facebook or Yelp.
Last year, over 75% of all reviews posted online for a local business were on Google. Google reviews are up over 25% year over year. Google is winning!
“And because I think even in the last three years, right? There’s been a lot of consolidation in this at that time. So even when we got started, people wanted a recommendation on Facebook and they wanted their Yelp reviews to look good and they wanted their Google reviews.
Last year, over 75 percent of all reviews posted online around a local business were on Google. And that is up 25 percent year over year. And so the rate at which companies are doing this and Google is basically winning is what I’m trying to say there, those other platforms are becoming just a directory listing.
It’s fine to have those, but if you want to win, you’ve got to win on Google because 90 percent of people are there. Reviews are growing at a rate of 25 percent a year posted on that platform. So companies are getting it. So you either are going to get on board and you’re going to win, or you’re going to get left behind, you know, there’s really no middle ground.”
About Liftify: Liftify Founder and CEO Zach Garrett created Liftify with a single mission: Uplift businesses and highlight their incredible products and service through accelerating online reviews.
If ever you missed the full Podcast Episode, watch it here: https://ironcladrestorationmarketing.com/zach-garrett-from-liftify-podcast-replay-inside/
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Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.