Google Analytics can be overwhelming with the amount of data it provides. In today’s video we provide you an over the shoulder video where we break down some of the key metrics to focus on. Want to take your restoration business to the next level? Just click here to schedule a FREE strategy session today. […]
Category: Digital Marketing
How to check if you have Google Analytics installed on your website
If you can’t measure it you can’t manage it, especially when it comes to your website. If you have an agency, freelancer or doing your digital marketing in house it’s important to have Google Analytics installed on your website to see how many eyeballs are coming to your site and where they are coming from. […]
Having Trouble Getting Google reviews? Try This Simple Tip
The other day my brother asked me why one of his competitors who just started their business 1 year ago is blowing him out of the water and he’s been in business 20 years. I took a look at their Google My Business and they had way more reviews then he did. In today’s video […]
What To Do When You Get A Bad Review
Bad reviews are a part of being online. In today’s video we talk about the right way and wrong way when it comes to responding to bad reviews online. Want to take your restoration business to the next level? Just click here to schedule a FREE strategy session today. Benjamin RicciardiBenjamin Ricciardi is the founder […]
What Are Citations? And Why Do They Matter.
Today’s lesson is about citations and what you need to know about them in regard to your restoration business. Want to take your restoration business to the next level? Just click here to schedule a FREE strategy session today. Benjamin RicciardiBenjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes […]
Don’t Treat Marketing Like Going To The Dentist
A common mistake we see restoration companies make is not staying on top of their marketing efforts consistently to generate water, mold and fire leads. Or they wait till they have no leads coming in and throw a bunch of money at Google Ads thinking that is going to solve the problem. Want to take […]
Why color matters
Did you ever notice that some of the biggest brands like Facebook, LinkedIn, Chase bank use the color blue in the logos? This is not a coincidence. In today’s video we give some insight on how colors affect conversions and how this can help your restoration business. Want to take your restoration business to the […]
Protecting Your Digital Brand Assets (Part 3)
In today’s video we talk about what you need to know when it comes to managing your Google My Business and social media accounts. Want to take your restoration business to the next level? Just click here to schedule a FREE strategy session today. Benjamin RicciardiBenjamin Ricciardi is the founder of Ironclad Restoration Marketing, A […]
Protecting Your Digital Brand Assets (Part 2)
In yesterday’s video we talked about how important it is to have ownership and logins for all your digital assets. In today’s video we talk about what you need to know about your website domain name and website. Want to take your restoration business to the next level? Just click here to schedule a FREE […]
Protecting your digital brand assets (Part 1)
A common problem we see is when a restoration company has one of their employees set up a Google My Business account, as an example. That employee is the only one in the company who has ownership and logins for the GMB account, leaves the company and ghosts everyone for whatever reason. Meanwhile you have […]