Google has new core updates and algorithm updates regularly which means we always need to keep everyone in the restoration space up to date as well. We just published the 3rd Edition “The No B.S.” Guide To Internet Marketing for Restoration Contractors” (Book) which includes new Google Business Profile updates. Available on Amazon: Kindle $4.49 […]
Benjamin Ricciardi
Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.
How are you doing with your Google Business reviews?
How often do you ask your customers to leave you a Google Business review? If you don’t even remember then you have a serious problem that you need to fix. Social proof is extremely important. Plus Google Business reviews is one of the top ranking factors in Google map rankings. Watch this video for important […]
How to verify your Google Business Profile
Google has been doing their best to combat spam, specifically when it comes to Google Business Profile accounts. In todays video, we talk about a recent client of ours that didn’t receive a postcard from Google with the verification code. When we followed up with Google they requested a “live video verification”. Watch the rest […]
Online visibility is key!
When it comes to digital marketing, DO NOT put all your eggs in 1 basket! From all the noise online, whether it’s Google Ads, Google Maps, organic, social, Youtube, etc. you want to be as diversified as possible. Not to mention if there’s a big algorithm core update from Google which has been happening quite […]
Why Increasing Conversions is More Important Than Increasing Web Traffic (C&R Magazine)
Check out this recent article/blog “Why Increasing Conversions is More Important Than Increasing Web Traffic” in Cleaning & Restoration Magazine written by Ironclad’s very own Benjamin Ricciardi. Full Article: https://candrmagazine.com/why-increasing-conversions-is-more-important-than-increasing-web-traffic/ If you want a FREE video analysis of your website and Google Business profile to see where you may be missing opportunities to generate more […]
Where to spend your budget?
Digital marketing for a restoration business can get very confusing, especially with all the options. You have Google Ads, LSA, Pay Per Lead, Google Business Profile, SEO, social media, etc. If you have limited time, experience and resources then you obviously want to make the best educated decision. We cover this in our recent webinar […]
(Podcast Replay) Michelle Blevins from C&R Magazine Joins The Restoration Rundown
Here’s a replay of The Restoration Rundown podcast with Michelle Blevins from C&R Magazine. C&R Magazine is the oldest and largest publication serving the disaster restoration and cleaning industry. In this episode Michelle shares her journey in the Restoration Industry and even shares some insight into what restorers need to do to help their business […]