Tag: mold

How important is social media for your restoration business?

How important is social media for your restoration business?

Here’s a clip from a recent interview Ben did with Michelle Blevins (C&R Magazine) where she asked about how important social media is to a restoration business. Bottom line, you can’t put all your eggs in one basket, whether it’s Google, Instagram, etc. How important are social pages matching in with the website? Like how […]

Who is your ideal customer?

Who is your ideal customer?

Here’s a clip from the presentation Ben (Ironclad) did at The Experience Conference where he asks the audience “Who is your ideal customer?” Is it homeowners? Property managers? Public Adjusters? Plumbers? Once you identify who your ideal customer is, then you can address their pain points and craft the appropriate messaging. A lot of people […]

Best Practices for Website Design

Best Practices for Website Design

Here’s a clip from a recent interview Ben did with Michelle Blevins (C&R Magazine) where she asked what are the best elements for a website design. You made the comment about learning to DIY and build websites. Looking at websites today, what do you find to be the best elements in a site for a […]

PRESENTATION REPLAY: The NO B.S. Internet Marketing Plan (The Experience Conference & Exhibition)

PRESENTATION REPLAY: The NO B.S. Internet Marketing Plan (The Experience Conference & Exhibition)

We had a blast at “The Experience Conference & Exhibition” last week, met a ton of great companies and people that came by our booth. Here’s a replay of Benjamin Ricciardi’s presentation where he covered the following. Common problems when it comes to online marketing The fundamentals of marketing The channels you should be tapping […]

Podcast Replay: Michelle Blevins (C&R Magazine) & Ben Ricciardi “Digital Marketing Check-Up”

Podcast Replay: Michelle Blevins (C&R Magazine) & Ben Ricciardi “Digital Marketing Check-Up”

Here’s a replay of Ben (Ironclad) where he was interviewed by Michelle Blevins on the C&R Magazine podcast where they discussed the latest trends and info you need to know when it comes to your digital marketing strategy! https://candrmagazine.com/digital-marketing-check-up/ #restorationcontractor #restorationservices #waterdamage #mold #iicrc #waterfiremold #moldremediation #firedamagerestoration #waterdamagerestoration #moldtesting #marketing #SEO #digitalmarketing #webdesign Benjamin RicciardiBenjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that […]

Meet Ironclad at The Experience Conference & Exhibition Today, May 9th (Ft. Lauderdale)

Meet Ironclad at The Experience Conference & Exhibition Today, May 9th (Ft. Lauderdale)

If you are attending “The Experience Conference & Exhibition” in Fort Lauderdale then come stop by our Booth #: 309 for some cool giveaways and pick our brains for some marketing advice. What’s up everybody! This is Ben with Ironclad Restoration Marketing. We’re Day One at the Experience Exhibition down here in Fort Lauderdale. We’ve […]

Meet Ironclad at “The Experience Conference & Exhibition”, May 8-10 (Fort Lauderdale)

Meet Ironclad at “The Experience Conference & Exhibition”, May 8-10 (Fort Lauderdale)

The Ironclad team will be at “The Experience Conference & Exhibition”, May 8-10 (Fort Lauderdale). Come stop by our Booth #: 309 for some cool giveaways and pick our brains for some marketing advice. Also, Ben Ricciardi from Ironclad will be dong a presentation Monday, May 8th at 9:45 AM https://www.randrmagonline.com/the-experience-conference/agenda#day-2 Hey, what’s up, everybody? […]

Why You Should Join Associations

Here’s a clip in our recent podcast with Larry Cooper (The Experience Convention & Trade Show) where he talks about the benefits of joining associations. Larry has over 50 years of experience in the restoration and cleaning industry, a Former president of the IICRC, founder of the Experience Convention and trade show and developer of […]

The importance of the outcome of claims when it comes to your bottom line

The importance of the outcome of claims when it comes to your bottom line

In this recent podcast clip Chris (Floodlight Consulting Group) talks about his background in the insurance industry and how the outcome of claims dramatically affects an agent in a company’s book of business. ‘Most everybody listening to this is probably gonna have, if they’re more than just a few people, they probably have a marketing […]

Why your sales dept. and operations staff need to work together

Why your sales dept. and operations staff need to work together

Here’s a very important clip from our recent podcast with Brandon and Chris from the Floodlight Group. A common mistake sales departments and operations staff make is working independent of each other vs working together towards the common goal and getting better overall results. Brandon, I wanna hear your thoughts on this kind of stuff […]