We have an incredible episode airing this Friday that you are not going to want to miss.
Whether you are already built to win or ready to step up your game so you can dominate online, I’m going over all of the little industry secrets to change the game and help you shine online.
For those of you who don’t know, I’m Ben Ricciardi with Ironclad Restoration Marketing, and I literally wrote the book on digital marketing for restoration companies… but I’m not done just yet!
For those of you guys listening out there that might not know who we are, my name is Ben Ricciardi. Yes, I am the host of the Restoration Rundown podcast, but I’m also the founder and the CEO of Ironclad Restoration Marketing based out of South Florida. We work exclusively with disaster restoration companies and right now that is the only industry we serve outside of a couple of the other vertical like roofing and plumbing which you know kind of all go together in the restoration industry.
I have written a few books. The No BS Guide to Internet Marketing for Restoration Contractor Series. I know the last time that I made one of these videos, I just released a new book called The Some BS Guide to Internet Marketing for Restoration Contracts. And I did say and I promised everybody that would be the last book I ever wrote because Google updates their algorithm more frequently than I change my underwear. I couldn’t help it.
Once I started putting together this built-in system, trying to really translate what we do here at Ironclad Restoration Marketing into something that’s palatable, I decided we’re going to go with one more book, the built-in book. And so, look out for that. It’s going to be a few months. We’re still working through some of the ins and outs and trying to differentiate some of the uh things that are working and not working right now.
Also, I contribute to RNR magazine and CNR magazine with some written content. You might have seen some things like that. And I’m going to be straight for you. I didn’t start out in the restoration uh industry into restoration marketing because I thought it would be a very easy niche. We had a legacy agency.
We’re kind of serving everybody out there and I started in the restoration home services niche because every single general marketing agency treats plumbers, treats roofers, treats restoration contractors the same way. And as you know, the restoration industry does not work like any other. It’s why I love it. They’re dealing with insurance timelines, emergency response windows, and trust decisions people make at 2:00 in the morning in the worst moment of their week. And generic marketing agencies just don’t understand that.
So, we built the entire company around only understanding that. Everything you’re about to see here in this presentation or here if you’re just listening to this in your truck is coming from working inside this industry every single day for the last 10 years, not from just some sort of generic marketing playbook.
Stay tuned to find out more about this episode airing on YouTube and LinkedIn LIVE this Friday. See you there!
📍 Youtube: https://www.youtube.com/@ironcladrestorationmarketi9912
📍 LinkedIn: https://www.linkedin.com/company/ironclad-restoration-marketing/
Are you ready to boost your Digital Presence and make your Restoration Company confidently shine online? Schedule your Strategy Session here!
Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.