In this episode of The Restoration Rundown, I’m joined by Rod Cruce, founder of Trifecta Growth Institute, to break down why leadership identity is often the missing link holding restoration business owners back.
We talk about the shift from operator to leader, how identity shapes culture and decision-making, and practical steps owners can take to lead with more clarity and consistency as their companies grow.
If your business feels reactive, chaotic, or harder to lead than it used to, this episode is your starting point.
#restorationcontractor #restorationservices #waterdamage #mold #iicrc #waterfiremold #moldremediation #firedamagerestoration #waterdamagerestoration #moldtesting #marketing #SEO #digitalmarketing #webdesign
Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.