If your restoration business is ready to get started with LSA but aren’t sure how to go about it, we’re here to guide you through.
Here you can see a list of things you will need to continue through the set up process, as well as hear from Yas – our LSA expert at Ironclad. Stay tuned to learn more – or check out this podcast episode for all of the details. https://www.youtube.com/live/exVKjmM8lHM?si=IqIfsV4U43cyQSjX
When it comes to Google reviews, they give you options and sometimes you can do next, next, but just be very, very careful. I’m going to be very specific about that because when you go through Google reviews, it will give you slash any number of reviews and you don’t want to do that. You want to go through your Google business profile link verification.
And again, it will take 48 hours in the worst case scenario, but you have to do it through the Google my business so that way, when you get reviews from everywhere is going to land here. And the more reviews you have, the more exposure you’re going to have to the back end. So you want to be exposed all the time. You want those impressions to come in. You want the clicks to be shown first and foremost.
So, I have a few questions. So sorry to interrupt you just a matter. So can you, can you walk me through exactly what that on the setup process, where they’re going to get hit with asking the option for using Google reviews or other, what are those two options that they’re going to get? And when it comes to that side of it, just to make sure to, we’d reiterate how important it is to actually select the Google review part.
Right, exactly. So if you see on the screen, there is the certification, the ICRC. The second is the proof of insurance. The third one is a background check. The fourth one is customer reviews. So when you click on that one, before you get passed, they will ask for a verification. And it will give you one and two options specifically.
You want to ask to create a link for you. No, you want the Google My Business to be tied. So it will give you a click away. And then it will, you do, they will ask you, do you want Google Business Profile to be allowed to be hooked up into the Google LSA? And that’s when you say yes. And that’s where you have to wait for the verification. But basically that’s how you do it.
Yeah, so just so you’re out there. So the difference is you’re going to, either allow yourself to have to populate a whole new link, to get more reviews, to get your thing certified, I believe. It may be different now, but used to have at least three. So we already know it’s a huge challenge to get Google reviews already.
So if you already have an optimized, built out, verified Google business profile, you have to select this option because you want everything to flow through there because like Yas said, the more reviews you have, the more optimized your LSAs are, the more results you’re going to get.
Click here in case you missed Part 1: https://ironcladrestorationmarketing.com/walking-through-the-lsa-sign-up-process-part-1/
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Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.