A common issue we come across a potential restoration client is when they get lazy when it comes to the content on their website, specifically their service pages. They will have 1 service page with bullet points for water damage, mold removal, etc. and wonder why their keywords are not even close to the 1st page of Google. It’s an absolute must to have separate pages for each type of service you provide with a minimum of 500 words of content.
My team just wrapped up making a couple video analysis for a couple different restoration companies in the United States and noticed a recurring theme with both of these clients when it comes to their website, that’s actually keeping them from getting leads. Now, what my team noticed is that neither of these clients had separate pages on their website for each one of the services they offered.
So if you wanna benefit from getting organic search results, you have to have a separate page for each one of your services. A lot of you guys out there have a single page with a bullet list listing off all your services and that’s just not gonna cut it. Google’s gonna be looking for around 500 words, depending on your competition of keyword rich content on your website for each one of the services that you want them to index.
So go take a look at your website, make sure you have a separate page for each one of your services. And if you’d like a free video analysis of your site and your social media to kind of help you keep everything in check, shoot us a DM. We’d be happy to provide that to you, absolutely free of charge.
Want to take your restoration business to the next level or just want a FREE video analysis of your website? Just click on the link below to schedule a FREE strategy session today. https://ironcladrestorationmarketing.com/get-started/
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Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.