We know you are super busy and would rather outsource your social media marketing to an agency or freelancer. But if you’ve never posted content to your social media accounts we strongly suggest you or someone within your company handle it first before hiring someone else to take care of it. People know when they see some generic post with stock images they’ll just keep scrolling through their feed. Aside from posting content, a big part of social media is engagement. The more transparent and real you are, the better your chances of connecting with that prospect. Now go get some!
You need to get into a groove of posting your own social media content. There’s so much more to social media for restoration businesses than just throwing a picture up, engaging with your clientele, engaging with your fans, growing an audience and putting authentic pictures up are crucial parts of managing your social media accounts.
Everybody has five minutes that they can spend posting a photo. And if you can’t do it yourself, I’m sure there’s somebody in your office that might be answering phones that could dedicate a couple minutes a week to posting up pictures of yourself. So save the money unless you’ve been managing your own social media for a long time, and you have a protocol and you have a book full of posts and you know exactly what to do, save the money and do it yourself.
If you want a FREE video analysis of your website and Google Business profile to see where you may be missing opportunities to generate more leads then just click on the link below to schedule a FREE strategy session today. https://ironcladrestorationmarketing.com/get-started/
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Benjamin Ricciardi is the founder of Ironclad Restoration Marketing, A digital marketing agency that specializes in the Restoration and Cleaning industry based in South Florida. Benjamin is the author of The No Bulls**t Guide to Internet Marketing for Restoration Contractors and hosts The Restoration Rundown Podcast, a podcast that is focused on everything related to marketing and owning a Restoration and Cleaning Business. Connect with Benjamin and Ironclad Restoration Marketing on social media for the latest tips and tricks on how to grow your Restoration Business.