If you are like most restoration companies, you have enough to do in your daily grind without worrying about your digital presence and maintaining your website. Restoration companies should be on the scene, writing up estimates, mitigating water and fire damage, and creating happy customers. If you have any energy left at the end of the day, you probably do not want to spend it thinking of SEO services. However, if you don’t worry about marketing for restoration companies, how will you get the customers of tomorrow? Hiring a company to perform professional SEO services may seem like overkill, but they understand the tricks of the trade and will get you more traffic to your website, which will lead to more business.
Restoration companies understand that the world has gone mobile and that more than likely, your future customers will be looking at your website from a tiny phone screen. With the advent of 5G, phones are faster than ever, and Google wants you to make sure that when potential clients look at your website, it is appropriate for the screen size. SEO services will ensure that your website is phone friendly.
A big part of SEO services is to create the appropriate keywords for your website. These words and phrases are what drive the traffic to your website, and ultimately move you up in Google rankings. Especially in the case of independent restoration businesses, SEO services for small businesses become even more important.
SEO services involve a study of your current website, and marketing for restoration companies places great importance on the speed of your website. If customers can’t get the information they want quickly, they may be inclined to go somewhere else. Professional SEO services can give you tricks to keep your website up to speed, and the speed will lead you to higher rankings.
Links that Work
If SEO for restoration companies has any big no-no’s, it is allowing broken links on your website. Professional SEO services will ensure that all links are relevant, properly connected, and working. Especially with SEO services for small businesses, this is the only thing that people know about you, and if your links don’t work, potential customers will wonder what other shortcuts you are taking with your business.
One of the most important elements when thinking of SEO services is the need for quality content on your website. There are many ways to play this but marketing for restoration companies should include local information as well as helpful, relevant information. Some keys to creating content include the following:
- Avoid duplicate content
- Add timely information
- Provide information about restoration damage
- Add helpful hints
- Encourage customers to reach out to your business
At first glance, SEO services may not be at the top of your mind if you own a restoration company, but they should be. By hiring a team that specializes in marketing for restoration companies, you will get top of the line services in SEO for restoration companies while still allowing you the time to run your business. Professional SEO services understand how screen size, website speed, and proper keywords all work together to maximize your rankings and draw more customers to your website. By employing a reputable team that specializes in marketing for restoration companies, you can attend to the regular needs of your business while being confident that your marketing team is drawing new customers to your business.
For a consultation and to schedule an appointment contact us today at 855-921-2384